Abstract

This study explores the potential of the Bhagavad Gita as a foundational source for developing an indigenous model of Cognitive Behavioural Therapy (CBT) suited to the Indian cultural context. Integrating philosophical concepts such as samatvam (mental balance), nishkama karma (selfless action), and buddhi yoga (wisdom-guided cognition), the research examines their correspondence with CBT principles like cognitive restructuring, behavioural activation, and mindfulness. A descriptive survey design was employed, with data collected from 101 participants comprising students and working professionals. Thematic analysis of open-ended responses revealed stress, anxiety, and career uncertainty as the most prevalent emotional challenges. Visual data mapping demonstrated a strong alignment between participants’ lived experiences and the psychological principles expressed in the Gita. Findings indicate a growing receptivity toward culturally grounded counselling frameworks and underscore the need for integrating traditional Indian wisdom into contemporary therapeutic practice. The study proposes a hybrid CBT model that harmonizes empirical psychological methods with the ethical and cognitive teachings of the Bhagavad Gita, offering a culturally resonant pathway for promoting emotional regulation, resilience, and self-realization among Indian clients.